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Creating Experiences as a way to Generate Value

1/12/2018

3 Comments

 
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Image: Lyft
Corporate Challenge: A company wants to generate value for their stakeholders.

Ironbound Strategy: Find new ways to share an experience that creates value for your  customers, employees, and society.

Ironbound Action: California based Lyft partnered with Budweiser to provide New York patrons a ride in a vintage branded car. By offering a new experience to both customers and employees, Lyft and Budweiser were able to increase happiness, improve their cool factor, and create a positive sharable image of their brand to society. Finding new ways to experience a brand can turn into a fantastic and sharable brand growth strategy.

3 Comments
www.magicreviews.org link
2/2/2018 06:18:09 pm

The different programs that are being implemented in the company are all wonderful and they are very careful when they are thinking about the best solution to the problem that they have right now. We should be always. Being happy in performing our work is necessary so that there will be a progress at the end of the day. We can always start a new. A new beginning and a new way to make it right. We should read blogs and we should understand so that we will gain an idea from it. This is a great way for me to start the project right.

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piknu link
9/13/2019 12:40:47 am

I have enjoyed it very much. Thanks for your website. Top hashtag is very remarkable waiting you at site.

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Sarah
9/13/2019 05:30:15 am

Thank you!!!!

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    We are strategy consultants helping Sovereign Wealth Funds optimize investment strategies that leverage stakeholder values.

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