How to Join an ETF

Image: John Deere Autonomous Tractor

​Corporate Challenge: Increasing market-cap by getting into an Exchange Traded Fund (ETF).

Ironbound Strategy:  Creating Extraordinary value for customers, employees, and society. makes your brand noticeable to disruptive ETF’s.

Ironbound Action: Illinois based John Deere has been making autonomous farming equipment for over 20 years.  When the company decided to create more value for society by trying to develop autonomous mining vehicles, the idea of sending John Deere equipment into space for space exploration sparked interest.  ARK’s space exploration ETF, ARKX, immediately adopted John Deere into their fund.  ETF managers are always looking for companies to invest in.  Creating value for stakeholders makes a brand get noticed by investors faster and more successfully.  

​* ARKX began trading on March 30, 2021, at $20.50 per share.