Brand Growth Through Education Philanthropy

Image: John Deere

​Corporate Challenge: Enhancing education for the next generation.

Ironbound Strategy: Promoting education is a great way to create value for customers, employees, and society.

Ironbound Action: Illinois based John Deere committed $100M to helping with equitable access to education for underserved communities. John Deere became aware that farming families struggled with access to online learning during the school shutdowns of 2020.  The innovation based company pledged to change that.  Building educational programs create phenomenal value for society.  All stakeholders experience significant gains when education becomes a corporate priority.

​* The John Deere Foundation has donated $340M since 1948.  
 
** John Deere endows and operates 3 physical educational experience destinations (a pavilion, a museum, and a historic work site) to encourage K-12 students to become the next generation of innovators and engineers.  All those experiences have moved online, inspiring schoolchildren globally.