Empower Your Brand - Give Back to Your Country

Image: Apple Wallpaper

Corporate Challenge: You want to make your country great.

Ironbound Strategy:  Use the influence of your brand to create better value for customers, employees, and society.

Ironbound Action: California based Apple Inc has been donating iPads to every student at 114 of America’s most underfunded schools through the ConnectEd program. By reaching out to the most economically devastated schools, Apple will significantly impact the future of each community, with access to the world’s knowledge. Every company has the capacity to create value for society. Helping the next generation of consumers always pays off. Going the extra mile makes your brand look extra awesome.