How to grow your business online for free

Image: AdWeek

Corporate Challenge:  A company is on social media, but being online is not converting to sales.

Ironbound Solution: Engage with everyone on social networks.  Build strong ties to current customers.  Reply every question you are asked.  Do not ignore customers who reach out to you on social networks.

Ironbound Action: Most companies that are on social networks and are not engaging with customers - they are losing sales.  Your company account is your brand ambassador at a party that will affect the future of your company. Will your company sit quietly and not talk to anyone?  Or will your brand listen to the marketplace and engage with current and future customers?