How to Make Employees Feel Happy and Valued

Image: Lyft

Corporate Challenge: Employees at a company have been rude to customers, and an employee recently lashed out at the CEO.  How can the company change its employee’s attitudes?

Ironbound Strategy:  You can change the attitude of the employees by changing the attitude of the executive leadership. Never stop creating value for customers, employees, and society.

Ironbound Action: California based Lyft began with the founders laughing, fist bumping, and one co-founder running to his room to get a stuffed pink mustache.  The fun atmosphere never stopped, even as the company rapidly grew. Lyft executives treat their employees like friends, which is why customers are treated like friends when they use Lyft. Positive attitudes in the workplace always start at the top, and heavily influence the brand value, and the bottom line.